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Influitive CEO Kicks Off BDC Capital Speaker Series

Mark Organ, Founder and CEO of Influitive, to start BDC Capital and Venture for Canada speaker series with keynote

TORONTO – August 18, 2016 – Today Influitive, the advocate marketing experts, will host a public event at the company’s Toronto headquarters featuring a keynote from Founder and CEO Mark Organ. The event is organized by Venture for Canada and presented by BDC Capital. The over 100 attendees include entrepreneurs, venture capitalists, and technologists.

The event is the first in the BDC Canadian Scale-Up Speaker Series, which features the stories of high-profile Canadian entrepreneurs and their companies. Mark Organ, founder and CEO of Influitive, will be the Series’ first speaker. Influitive has raised $50 million in venture capital, including a $38M+ Series B, and in March acquired two mobile companies.

“I am proud to be building a global technology company in Canada, and to give back to our great startup community.” said Mark Organ, founder and CEO of Influitive. “Toronto is a wonderful place to build a software business – we have incredible talent and diversity.”

“BDC Capital helps turn great ideas into outstanding companies,” said Jérôme Nycz, executive vice president of BDC Capital. “We are proud to support Venture for Canada in educating the next generation of Canadian entrepreneurs. The BDC Canadian Scale-Up Speaker Series provides our vibrant startup communities with an opportunity to exchange with amazing founders who have built and grown successful firms.”

About Influitive

Influitive is driving the shift from company-centric marketing to advocate marketing. Influitive helps B2B companies to spark, build and sustain a movement behind their brands through the voice of their most passionate advocates. Influitive’s advocate marketing platform is purpose-built for driving deep human engagement at scale – persistently engaging customers, employees and partners to participate wherever advocacy happens. Influitive makes marketing investments better, giving companies an overwhelming advantage in expanding reach, accelerating sales revenue, and increasing customer retention and growth. To learn more, please visit influitive.com.

About Venture for Canada

Venture for Canada is a not-for-profit that recruits, trains, and supports recent graduates to work at Canadian startups and growth companies in need of talent, with the mission of fostering Canadian entrepreneurship. Venture for Canada Fellows spend two years working at a Canadian startup, in addition to a five-week Fellow Training Camp, and ongoing mentorship. Through the program, recent graduates gain the experience, network, and training to successfully launch their own firms. For the most recent cohort, 1700 Canadian youth applied for only 55 Fellowships. To find out more, visit www.VentureForCanada.ca.

About BDC Capital

With more than $2 billion under management, BDC Capital is the investment arm of BDC, serving as a strategic partner to Canada’s most innovative and high potential firms. It offers a range of equity, venture capital and flexible growth and transition capital solutions to help Canadian entrepreneurs scale their businesses into global champions. To find out more, visit bdc.ca/capital.