About Influitive.
We are on a mission, to put customer advocates at the core of marketing strategy and execution.
We believe that mobilizing customer advocates represents the future of marketing. Mobilized and engaged advocates are able to drive targeted awareness, accelerate buying processes and help close deals more effectively than traditional investments in marketing and sales. We see a world where the first instinct of a marketer faced with a tough challenge is to rally their advocates. An advocate-centered world is better place for all of us. In the future, companies will be compelled more than ever to produce fantastic products and services that turn customers into evangelical fans.
Our Team.
Mark Organ
Mark is the founder and CEO of Influitive, a provider of customer advocacy program software for complex sales process companies. Mark enjoys the entrepreneurial process, creating new industries that did not previously exist, and driving immense value for customers, employees and shareholders.
Prior to Influitive, Mark was a co-founder and CEO of Eloqua Corporation, a global leader and innovator in marketing automation. Mark grew the company to profitability, a global presence, and several hundred successful customers and employees. Before founding Eloqua, Mark was a consultant at Bain & Company.
Mark holds a M. S. in Neurosciences from Northwestern University and a B. Sc. in Life Sciences (first class Honours) from Queen’s University.
Ryan Brunner
Ryan joined Influitive as their first employee and tech lead in 2010. Ryan grew up in Hamilton and studied computer science at University of Ottawa. He moved to Toronto to get into web development in 2001, and has been working in the CRM and marketing space since, working as a senior developer and dev lead at companies such as Prospec, SharedInsights and Eloqua. Ryan currently co-organizes the Ruby Brigade Hack night, and is active in fostering the Toronto Ruby community. Interests include the outdoors, cooking, travel, and YouTube videos of animals being adorable.
Aaron Rothschild
Aaron joined Influitive early and is responsible for product management and customer experience aspects of Influitive's suite of products. He has a passion for creating social interaction software that facilitates connecting people and creating user-centric enterprise software. Aaron has held various customer facing, and product oriented roles at Eloqua where he oversaw Eloqua's Partner API integrations including Salesforce.com and Microsoft CRM as well as Eloqua's Enterprise Product for global marketers.
A Native Torontonian who now calls San Francisco his home, Aaron enjoys photographing the Bay Area surroundings when he isn't working on Influitive or talking with customers.
Leon Lukashevsky
Leon Lukashevsky was born near Odessa. He was raised in Toronto, where he now resides, again, after living in Montreal throughout the aughts. He first hacked on a VIC20 - made it ring like a telephone. He studied Cognitive Science at the UofT. He’s a skeptic, but a fun one. He co-organizes the Toronto Ruby Brigade Hack Night. He gets a little thrill whenever he uses the ternary operator.
Brad Robertson
An impassioned, pedantic programmer, Brad grew up in the mean streets of Stratford, ON where he was oft found reciting Shakespeare when he wasn't babysitting his little cousin Bieber. If not at his computer, you'll likely find him a) cooking up a storm b) eating that storm c) working those storm pounds off at the gym/yoga studio
Enric Ribas
Enric Ribas is the newest member of the Influitive development team. His previous experience is running a consulting practice for small businesses helping them achieve success in all areas of business and computers. He has been working in Ruby on Rails for 5 years, and before was developing with PHP and even VB. His first computer was a Timex Sinclair 1000 with 2K of RAM.
Steve Organ
Steve is the newest member of the product management team. Steve has experience managing projects around Analytics, Knowledge Management, and Marketing Automation and is passionate about using social mechanics to facilitate productive behavior in businesses. Steve studied Psychology and Music at University of Ottawa. In his spare time, Steve enjoys playing funky licks on his upright bass, photography, and portaging.