Advocate Marketing Resources
Webinar
Content Marketing Mentor Series: Mark Schaefer
Mark Schaefer, five-time best-selling author including The Tao of Twitter and Content Code, blogger at {grow} and faculty member at Rutgers University, joined us to…
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Content Marketing Mentor Series: Jay Acunzo
Webinar
Content Marketing Mentor Series: Jay Acunzo
  Tune in as we hear from Jay Acunzo, Founder, Host & Writer at Unthinkable Media, VP of Platform, NextView…
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Content Marketing Mentor Series: Ardath Albee
Webinar
Content Marketing Mentor Series: Ardath Albee
Ardath Albee, CEO of Marketing Interactions, one of the 50 Most Influential People in Sales and Lead Management, and Author…
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Your Content Marketing Machine Is Broken—And There’s Only One Thing That…
Webinar
Your Content Marketing Machine Is Broken—And There’s Only One Thing That…
B2B content marketing doesn't work like it used to. There's too much content…
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Content Marketing Mentor Series: Andy Crestodina
Webinar
Content Marketing Mentor Series: Andy Crestodina
Watch the on-demand recording of our live discussion on the future of B2B content marketing with Andy Crestodina, speaker, author…
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Live Video Chat with Jonah Berger
Video
Live Video Chat with Jonah Berger
Jonah Berger is the New York Times bestselling author of Contagious, a marketing professor at Wharton, and world-renowned expert on the…
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Influitive Summer Release Webinar: Explore Influitive Reporting
Webinar
Influitive Summer Release Webinar: Explore Influitive Reporting
In this webinar, Emilie Hamel and Imran Saleh walk-through the new reporting functionality and show you how to easily surface the…
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Don’t Think You Have Budget For Advocate Marketing? Live Video Chat
Webinar
Don’t Think You Have Budget For Advocate Marketing? Live Video Chat
In this video chat, advocate marketing pros will: Explain how to build a budget…
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Defend Your Brand With Help From Your Advocates
Video
Defend Your Brand With Help From Your Advocates
It doesn't take much to deter potential customers from buying your product. When their careers are on the…
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Webinar
Influitive Summer Release Webinar: Discover Influitive Referrals 2.0
In this webinar, Eric Silverberg and Imran Saleh walk-through our new referral functionality and how you can drive more…
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Influitive Summer Release Webinar: What’s new in Influitive AdvocateHub
Webinar
Influitive Summer Release Webinar: What’s new in Influitive AdvocateHub
In this webinar, Eric Silverberg and Nick O'Brecht walk-through Influitive's summer solstice release and share the…
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Measuring the ROI of Advocacy Live Video Chat
Webinar
Measuring the ROI of Advocacy Live Video Chat
Building 1:1 relationships with customers through an advocate community may sound like a pipedream. How will you convince…
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How To Make Time For Advocacy
Webinar
How To Make Time For Advocacy
Every company wants to delight their customers and turn them into vocal brand advocates. But making these dreams a reality…
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The Neuroscience of Advocacy
Webinar
The Neuroscience of Advocacy
Is understanding the human brain core to exceptional advocate marketing? You better believe it is! Advocate marketing, at its core, is a…
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Shut Up And Let Your Customers Do Your Marketing For You
Webinar
Shut Up And Let Your Customers Do Your Marketing For You
In this webinar, learn how some of the most successful B2B companies in the world…
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Marketing & Customer Success Alignment: The Path To A Better Customer…
Webinar
Marketing & Customer Success Alignment: The Path To A Better Customer…
Customer Success is a greatly misunderstood and underestimated part of a business’ overall customer experience.…
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Building 1:1 Customer Relationships At Scale With Personalized Video
Webinar
Building 1:1 Customer Relationships At Scale With Personalized Video
Modern marketing technology is a two-edged sword. Yes, it’s easier to engage more people than ever before, but…
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What Every CMO Needs To Know About Delivering A Better Customer…
Webinar
What Every CMO Needs To Know About Delivering A Better Customer…
Technology and social media are changing the way businesses interact with customers. What your…
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Webinar
Brand Building In The Age Of The Customer Experience
Whether you like it or not, a new version of your brand is emerging on the social…
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Using Social Data To Enhance The Customer Experience
Webinar
Using Social Data To Enhance The Customer Experience
Not too long ago, gathering customer and social data required a lot of work: surveys, focus groups and…
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How To Turn Customer Success And Advocacy Into Retention And Growth
Webinar
How To Turn Customer Success And Advocacy Into Retention And Growth
Did you know that customers who are referred by other successful customers have a 37%…
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Next Gen Customer Experience Webinar Series: 5 Days Of Customer-Focused Sessions
Blog
Next Gen Customer Experience Webinar Series: 5 Days Of Customer-Focused Sessions
You don't control your brand anymore—your customers do. It can be built up (or torn down)…
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How To Cut Through Competitors’ Claims With Customer References And Advocacy
Webinar
How To Cut Through Competitors’ Claims With Customer References And Advocacy
A 2012 Harvard Business Review study found that 60% of a typical buying decision is made before a customer…
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Interview with Chandar Pattabhiram, Group VP Product and Corporate Marketing at…
Webinar
Interview with Chandar Pattabhiram, Group VP Product and Corporate Marketing at…
With the martech universe expanding rapidly, many marketers are beginning to fear that an…
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Understanding the Growing Marketing Technology Universe
Webinar
Understanding the Growing Marketing Technology Universe
Once thought of as merely arts and crafts, marketing has increasingly become a technology-powered discipline: the number of marketing technology…
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