what is an online community Archives

Why Most Online Communities Are Destined to Fail—And 5 Ways To Save Yours

by Influitive | Jun 9, 2017 | Community, Community Managers

Listen, if you’re an online community manager, or are responsible for the success of an online community, you might want to know this: According to Gartner, 70 percent of online communities are destined to fail. But wait. There’s more. Despite the billions of dollars...

Infographic: Why Your B2B Online Community Needs Advocacy

by Influitive | Apr 11, 2017 | Community, Community Managers

Are branded communities living up to organizational expectations? Although hopes are high, B2B online communities frequently become nothing more than dead zones featuring the occasional support question—a far cry from their vibrant consumer counterparts. However, all...

What Is an Online Community, Anyway?

by Influitive | Mar 29, 2017 | Community, Community Managers

Quick! What comes to mind when you hear the phrase “online community?” Facebook? LinkedIn? Your company’s support forum? The definition of online community varies depending on who you talk to. Joanne Jacobs, a digital strategist who spoke at a live online session at a...

Why Most Online Communities Are Destined to Fail—And 5 Ways To Save Yours

Infographic: Why Your B2B Online Community Needs Advocacy

What Is an Online Community, Anyway?

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