Grow Your Customer Base:
Cut Your Customer Reference Program
Featuring insight from:
Bill LeePresident of the Summit on Customer Engagement and author of The Hidden Wealth of Customers
Liz PedroDirector of Customer Success Marketing at Mitel
Rhett LivengoodDirector, Worldwide Business Development at Intel Corporation, Business Client Platform Division
Pascale RoyalSenior Program Manager, Strategic Customers, Customer Marketing at Citrix
Jeff LintonNational Channel Sales Manager – Agency at Act-On Software
Jenn SteeleHead of Growth at RecruitLoop
Fred BalsManager, Customer Advocacy and Media Relations Programs at Ektron
Sabrina CoteSocial Media Marketing Manager at Brainshark
Make the grass greener on your side
Traditional customer reference programs are self-serving, biased and come way too late in the buying process.
The worst part is: buyers know it.
Find out how other customer success, marketing and sales professionals are transforming the way their companies harness relationships with loyal customers in the age of advocacy.
Traditional customer reference programs are self-serving, biased and come way too late in the buying process.
The worst part is: buyers know it.
Find out how other customer success, marketing and sales professionals are transforming the way their companies harness relationships with loyal customers in the age of advocacy.
Download the ebook now