Influitive Resources

Success Stories

Mitel’s First Class Advocate Marketing Program Blueprint

 How does a company that powers over 2 billion business connections every day, and has thousands of customers spread across...

Webinars

The Advocate Marketing Playbook

Based on the new comprehensive advocate marketing strategy guide for senior marketers, The Advocate Marketing Playbook, B2B sales and marketing...

Webinars

Online Communities: Revenue Drivers or Dead Zones?

New benchmark research conducted by marketing advisory firm Demand Metric finds that while two thirds of B2B marketers say they...

Webinars

Inspiring Customer Success At HP Software

Join Jerry Rackley, Chief Analyst at Demand Metric, as he discusses the benefits of implementing an advocacy program with Chris...

eBooks

Influitive Exposed

WHAT ARE WE 'EXPOSING' EXACTLY? Influitive Exposed is an intimate look at how we've mobilized thousands of customer, employee and...

eBooks

Boost Event ROI With The Help Of Your Advocates

While investments in other traditional marketing activities are dwindling, events still make up more than one third of the average...

eBooks

Customer Marketing Benchmark Research

New, original Customer Marketing Benchmark Research Traditionally seen as a "backwater" role, customer marketing is becoming increasingly important now that...

Webinars

Boost Event ROI With The Help Of Your Advocates

While investments in other traditional marketing activities are dwindling, events still make up more than one third of the average...

Success Stories

How ReadyTalk Shortened Their Sales Cycle By Putting Customers In The Driver’s Seat

When you're a privately-funded, bootstrapped company, it's tough to stand out. Since the company's founding in 2001, ReadyTalk has differentiated itself...

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