Measuring Success with Advocacy: Advocate Marketing Benchmark Study
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How are your peers investing in their advocate marketing programs?
Over the last several years, marketers have been gathering traditional reference and referral programs, case studies and other customer marketing initiatives into a single cohesive strategy: advocate marketing.
This spring, Waypoint and Influitive surveyed almost 600 marketers attending Advocamp, the largest conference of the year for marketers focused on advocacy and the customer experience.
The result is a new benchmark report answering questions such as:
- How many marketers really have robust advocate marketing strategies in place?
- What are the companies that report the highest ROI doing differently?
- Do companies plan to increase their investment in advocate marketing, and where do they plan to allocate those funds?
Download this benchmark research report today to learn how your advocate marketing program stacks up.
Presented by Influitive and Waypoint Group