Advocate Marketing Resources

The Year of The Customer Marketer: 2017 Benchmark Report Presentation

Industry leaders from Koyne Marketing, aPriori Technologies, Genesys, and Gainsight joined Influitive for a panel discussion on the current state of customer marketing in 2017. Our panel of experts share insights on the latest research findings from our recent benchmark report, 2017 State of Customer Marketing, and how organizations are adopting a new approach to customer marketing this year.

Panel Speakers:

  • Steve Gershik, CEO and Principle, Koyne Marketing
  • Nicole Granucci, Head of Global Customer Marketing, Genesys
  • Sandy Turcott-Lim, Director, Advocate & Content Marketing, aPriori Technologies
  • Will Robins, Senior Business Operations Associate, Gainsight
  • Jim Williams, VP of Marketing, Influitive
Report: 2017 State of Customer Marketing
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