Meagen Eisenberg

VP Customer Marketing | Docusign

@meisenberg

Meagen Eisenberg is the Vice President of Customer Marketing and Demand Generation at DocuSign, the global standard for digital transaction management. Their platform supports legally compliant electronic digital signature processes. At DocuSign, Meagen covers the entire customer experience from top of the funnel to advocacy. She manages demand generation, field marketing, web marketing systems, and operations and creative services. Meagen holds a MBA in Strategy and Marketing from Yale University’s School of Management.

Mark Organ

CEO & Founder | Influitive

@markorgan

Mark Organ is the founder and CEO of Influitive, helping companies mobilize their advocates to produce massive increases in referral leads, reference calls, social media participation and more. Mark first revolutionized B2B marketing as the founding CEO of Eloqua (ELOQ), the world leader in marketing automation software, which was recently acquired for $871M. Mark has also helped over a dozen software companies successfully go to market in asymmetrical or disruptive ways as a consultant and entrepreneur.

Bo Bandy

Marketing Communications Manager | ReadyTalk

@bo_knows_

Bo is the marketing communications and PR manager and manages corporate branding and messaging, content marketing, social media and customer engagement. Prior to working at ReadyTalk, Bo managed external communications activities including media relations, marketing promotions, social media strategy and execution, special events, and web activities for both B2B and B2C technology companies. She still reads books that are printed on paper, wants to be a race care driver (Formula 1) and loves to cook. She loves spending time outdoors with her husband, son and dog.

Bob Peterson

Research Director | SiriusDecisions

Bob is a sales and marketing thought leader with more than 20 years of experience working in mid- to large-sized global organizations, with emphasis on the financial services and software sectors. He has successfully led customer marketing initiatives designed to deepen account penetration. Bob has particularly focused on developing account-based marketing strategies to help sales and marketing organizations forge tighter alignment. Bob received a BA in communications/business administration from Concordia College in Moorhead, Minn.

Jody Mooney

Director of Product Marketing | Influitive

@jomoon

Jody is an accomplished modern marketing expert with over 14 years of experience in the software industry. She was one of the senior marketing managers leading the product marketing direction at Oracle's Marketing Cloud.