Championing the Best in Advocate Marketing
The Best Advocate Marketing Awards (BAMMIES for short) are designed to recognize the amazing achievements that are being made by forward-thinking B2B customer-centric leaders across the globe that put fans, advocates and evangelists at the heart of their organizations.
These individuals are so good that their customers basically do their jobs for them. Just kidding! Advocate marketing is hard work.
The BAMMIES nominees and winners recognize that B2B buyers are tuning out marketing and sales messages and are instead leveraging knowledgeable peers to make purchase decisions. Instead of doubling down on traditional ‘control the message’ marketing campaigns, these innovators are instead turning to their advocates to drive brand, demand and revenue by creating communities for them to engage with.
Their incredible advocate marketing campaigns capture the enthusiasm of their customers, partners and fans, and turn that into a powerful force for igniting business growth.
Held annually, the BAMMIES showcase the most innovative advocate communities buzzing now, and serve as a source of inspiration for all who work in the ever-changing world of B2B Marketing, CS, Product, and Sales.
The BAMMIES are produced by Influitive.