Influitive Resources

Webinars

SiriusDecisions Webinar: Making the Case for a Customer Community

B2B customers have been trained by their consumer experiences to expect authenticity, accountability and adaptability in the companies with which...

Webinars

How to Build a Customer-Powered Enterprise: Ask the Community Experts

Creating a thriving digital community that provides exceptional value to both your business and its customers can feel impossible, but...

eBooks

SiriusDecisions Research Brief: Introducing the Customer Advocacy Model

Customer advocacy is quickly becoming an essential component of any modern marketing strategy. As an increasing number of B2B buyers...

Webinars

Customer-Powered Webinar: How to create meaningful touchpoints with your customers

Is your CS team struggling to prioritize their time between onboarding customers, nurturing them to be successful, and targeting them...

Webinars

Customer-Powered Webinar: How to communicate with brand champions & collect product insights

Trying to collect product insights from your users but finding 1:1 email outreach time consuming and exhaustive email surveys are...

Webinars

Advochat: Learn How Staples Runs An Award-Winning Advocate Marketing Program

Staples has been running their customer community, The InsidersNetwork, for over 3 years now. They've seen exceptional growth and engagement...

eBooks

The Customer-Powered Marketing Playbook

Reaching today’s B2B buyer is becoming increasingly difficult. With a wealth of content and digital resources at their disposal, buyers...

Infographics

How Customer-Powered Marketing Simplifies the Buyer Journey

Increase product awareness and accelerate sales lead by transforming your marketing team into a customer-powered team. We’ve compiled a variety...

eBooks

9 Award-Winning Customer Advocacy Success Stories

 Our annual BAMMIES eBook has been read by 1,986+ savvy B2B marketers and business leaders. In this year’s edition, advocacy...

Webinars

Advochat: From Customer Centricity to Customer-Powered: Scaling your Advocacy Program

We know it’s no longer enough to be customer-centric; you need to be customer-powered to really be successful. ADP knows...

eBooks

The Customer-Powered Enterprise Playbook

In today’s crowded marketplace, it’s no longer good enough to just be customer-centric. In order to win the market, organizations...

Success Stories

How ADP Harnesses The Power Of Their Advocates To Fuel Growth Across Every Area Of Their Business

When ADP first started a reference program to get their happiest customers to speak to prospects, they had no idea...

Webinars

Advochat: How to Scale Your CSM Team with Advocacy

Customers are looking for personalized experiences with your brand, and 1:1 outreach or mass email blasts just aren’t going to...

Webinars

Advochat: Award-Winning Tips for a Successful Advocate Program

Lindsey Erlick, Senior Manager of Student Advocacy and Marketing at Pearson, is the woman behind the scenes of a two-time...

Success Stories

Ceridian’s Customer Success Secret: How An Advocate Community Became An Industry Competitive Advantage, While Averting Over $500K In Annual Support Costs

In a world where technology is advancing rapidly, and competitors can easily replicate your products, the key to winning and...

Webinars

Advochat: How to Grow your Business with Customer Advocacy

Nithya Narasimhan, VP of Client Experience at ADP, knows the important role advocacy has played in ADP's growth. In this...

Success Stories

How Uberflip Gets New Customers To Complete 80% Of Their Onboarding Activities Via A Fun, Interactive Experience

What’s the most effective way to ignite meaningful relationships with customers? “Content!” says Uberflip, creators of a cloud-based content experience platform...

Webinars

Advochat: How to Boost Event ROI with Customer Advocacy

Jae Corey (Director of Marketing, Global Customer Programs) and Brooke Long (Senior Marketing Manager, Customer Programs) of Deltek are seasoned...

eBooks

The SaaS Vendor’s Guide To Customer Engagement, Retention & Advocacy

Want to lead customers down the path to retention and advocacy? After onboarding, most SaaS customers have to find their...

Success Stories

How Carbon Black Mined Their Customer Community For Faster Product Feedback And Improved Brand Awareness

It used to take weeks for Kate Cohen, Senior Manager of Product Marketing at Carbon Black, to source feedback for...

Success Stories

Rosetta Stone’s Customer Retention Strategy: An Advocacy Program

No one likes when their customers churn at renewal. That’s why Katie Raeburn, Customer Marketing Manager, runs an advocacy program...

Webinars

Advochat: How to guide the customer journey with an advocacy program

Nicole Dingley is the Director (now VP) of CS at Wiley and recipient of a 2018 BAMMIE Award. In this...

Webinars

Customer Success + Marketing: How to Team Up to Boost Advocacy

Advocate marketing has wide-reaching benefits beyond the marketing department. In fact, one of the most effective ways to boost your...

Webinars

Advochat: How to Leverage Customer Advocacy to Enhance Product Marketing

Ray Lau is the Customer Advocacy Marketing Manager at PowerDMS and winner of the 2018 BAMMIE ROI Impact award. He...

Webinars

Advochat: How Procore Launched An Award-Winning Referral Program

Larisa Sandu is the Advocate Marketing Manager at Procore Technologies and a two-time BAMMIE award winner, recently winning the 2017...

Videos

Contagious: 6 Reasons Things Catch On

  Why do people talk about certain products and ideas more than others? This talk reveals the secret science behind...

Videos

Advocacy and Authenticity: The Foundations Of Market Power

Best-selling author and advisor Geoffrey Moore will discuss why authenticity and advocacy are important pillars for every modern company’s marketing...

Success Stories

10 Award-Winning Advocate Marketing Program Examples

Learn how 10 forward-thinking companies—including Oracle, BMC, Ceridian and Pearson—are leveraging advocate marketing programs to fuel growth and word-of-mouth in...

Webinars

How Marketo Created An Award-Winning Product Review Campaign

In the software space, the quality of your reviews can make or break your sales and give you a competitive...

Webinars

Six Habits of Successful Advocate Marketers

Deena Zenyk Director Center of Excellence, Influitive In this session, Deena Zenyk will walk you through the 6 habits of...

Webinars

How ON24 Uses Ungated Customer Stories To Drive Pipeline

Tiffany Beddow Senior Customer Marketing Manager, ON24 In the latest Advocate Marketing Mentor Series session, Tiffany Beddow of ON24 will...

Webinars

How To Leverage Your Customers to Unlock Growth

Sujan Patel Founder, WebProfits In this session, Sujan Patel will walk you through how to build strong relationships with customers...

Webinars

How to Create An Advocate-Driven Event

Nicole Dingley, Director of Customer Success at Wiley Education, was looking to shake up how Wiley's Town Hall events were...

Webinars

The Art of the Advocacy Business Case: How To Get Executive Buy-In

Tracy Staniland, Director of Marketing at Policy Medical, covers what you can do to get Executive buy-in for an advocacy...

Webinars

Empowering Staff to Engage with Influencers & Advocates

Matt Heinz, President of Heinz Marketing, has the steps you need to get started with influencer and advocate marketing. In...

Webinars

Why No B2B Company Should Write Their Own Customer Stories

Your prospects aren't looking for branded content - they're looking for authenticity and real product insight. Here's how Vidyard is...

Webinars

How to Build A Modern Developer Relations Strategy

Presenters: Mike Stowe, Director of Community, Tigera.io The biggest reason developer solutions become widely adopted as category leaders today has...

Success Stories

Discover The Secret Weapon That Helped PowerDMS Stand Out On Review Sites And Generate $410,000 In Opportunities

At PowerDMS, we provide policy management software that helps organizations reduce their risks and liabilities. We serve more than 370,000...

Webinars

How To Increase Customer Engagement, Loyalty And Advocacy With Video

Presenters: Jillian Wood, Marketing Content Manager, Influitive Rebecca Rogez, Customer Success Manager, Vidyard Your best customer advocates are the ones...

eBooks

IDC Research: The Role of Marketing in Customer Advocacy

How To Achieve Customer Advocacy Program Success In 2017 Only 10% of B2B IT vendors had established customer advocacy programs...

Success Stories

Staples’ Tips and Tricks for Managing Over 5000 Advocates in Influitive

It’s no secret—customers who feel appreciated make your best advocates. But nurturing those relationships can be a challenge as your...

Success Stories

How Staples Business Advantage Shifted From Product-Centric to Customer-Centric With Influitive

Marketing teams all over the world are beginning to realize the benefits of a customer-centric approach. But this shift from...

Webinars

Shifting from Traditional Support to Advocate-Driven Communities

New research from CMX on the value of communities has found that more and more companies are switching from support...

Videos

Boost Alumni Engagement With An Advocate Community

Alumni relations: are you sick of cold-calling and emailing your alumni for donations, only to get nothing back? Thankfully, there's a...

eBooks

The Rise of the Customer Marketer

Fully engaged customers spend more and stay around longer. Ultimately, if you treat them right, they'll turn into advocates for...

Success Stories

Why Joining MongoDB’s Advocate Community Has Been the Best Career Choice of My Life

Considering joining an advocate community? See how MongoDB’s Influitive AdvocateHub has propelled my career with new opportunities and friendships that...

eBooks

The 2017 Community Value and Metrics Report

The 2017 Community Value and Metrics Report Measuring and proving the value of online communities has never been easy. That’s...

Webinars

The Year of The Customer Marketer: 2017 Benchmark Report Presentation

Industry leaders from Koyne Marketing, aPriori Technologies, Genesys, and Gainsight joined Influitive for a panel discussion on the current state...

Success Stories

How Clinicient Turned $1k Into $1m in Pipeline and Built a Customer Community Like No Other

It doesn’t take a huge marketing budget to make an impact. By harnessing the power of our customer advocates, my...

eBooks

Benchmark Report: 2017 State of Customer Marketing

Improving Customer Satisfaction and Revenue Impact There’s a new rising star in the marketing department: the customer marketer. Long a...

Videos

Amy Rosenberg’s Top 5 Advocate Marketing Program Management Tips

Learn how to make running a successful advocate community easier with Amy Rosenberg, Community Marketing Manager at Namely HR. In this video,...

Success Stories

How MongoDB Reaches Developers With Advocate-Created Content

How advocate marketing drove 50,000 targeted visitors to MongoDB’s website in just four months. MongoDB markets to developers—a group that traditionally...

eBooks

Inspiring Customers To Create Content For You: A Marketer’s Guide

Content marketing is broken. B2B buyers (83%) are drowning in too much content. And only 9% trust vendor content, like...

Webinars

Your Content Marketing Machine Is Broken—And There’s Only One Thing That Can Save It

B2B content marketing doesn't work like it used to. There's too much content being made, and most of it isn't swaying...

Webinars

Building Internal Buy-in For Advocacy

Watch our Spark Series interview with Mary-Leslie Davis, Director of Field Marketing and Customer Engagement at Staples Business Advantage. In...

eBooks

Forrester Report: Scale Your B2B Customer Obsession With A Go-To-Customer Strategy

Strategic Plan: The B2B Marketing Playbook B2B companies like yours want to be more customer obsessed, but you may not...

Success Stories

4 Simple Steps To Boost NPS And Strengthen Customer Relationships

You’ve surveyed your customers and have a ton of NPS data. Now what? Learn how to use that NPS knowledge...

Webinars

Live Video Chat with Jonah Berger

Jonah Berger is the New York Times bestselling author of Contagious, a marketing professor at Wharton, and world-renowned expert on the...

Webinars

Aligning Sales & Marketing Around Advocacy

It’s time for sales and marketing to talk about advocacy! When the sales team is running out of leads, reps...

Success Stories

Namely Finds Hidden Advocates, Growing Their References 10x

How Influitive’s AdvocateHub helped Namely build a community of loyal advocates to drive over $1.8M in sales In 2015, Amy...

Webinars

Influitive Summer Release Webinar: Explore Influitive Reporting

In this webinar, Emilie Hamel and Imran Saleh walk-through the new reporting functionality and show you how to easily surface the valuable...

eBooks

Stop The Silent Killer In Your Pipeline

Your buyers are afraid. It's time for sales and marketing to talk about advocacy. Despite all the marketing, nurturing and...

Webinars

Don’t Think You Have Budget For Advocate Marketing? Live Video Chat

In this video chat, advocate marketing pros will: Explain how to build a budget for an advocate marketing strategy Discuss...

eBooks

Measuring Success with Advocacy: Advocate Marketing Benchmark Study

How are your peers investing in their advocate marketing programs? Over the last several years, marketers have been gathering traditional...

Webinars

Defend Your Brand With Help From Your Advocates

It doesn't take much to deter potential customers from buying your product. When their careers are on the line, negative...

eBooks

Don’t Think You Have Budget For Advocate Marketing?

Learn why you can afford advocate marketing and where you’ll find budget for advocacy programs Want to implement an advocate...

Success Stories

How BMC Software Mobilized Thousands Of Customer Advocates To Become A Gartner Magic Quadrant Leader

Analysts play a key role in making buying decisions. For BMC, a global leader in digital enterprise IT management, 80%...

Webinars

Influitive Summer Release Webinar: Discover Influitive Referrals 2.0

In this webinar, Eric Silverberg and Imran Saleh walk-through our new referral functionality and how you can drive more customer...

Webinars

Influitive Summer Release Webinar: What’s new in Influitive AdvocateHub

In this webinar, Eric Silverberg and Nick O'Brecht walk-through Influitive's summer solstice release and share the latest features and enhancements...

Webinars

Measuring the ROI of Advocacy Live Video Chat

Building 1:1 relationships with customers through an advocate community may sound like a pipedream. How will you convince your boss...

Success Stories

Blackbaud’s Powerful New Revenue Stream: Advocates

How Blackbaud’s advocate marketing strategy influenced pipeline and revenue growth, turbocharging one marketer’s career Blackbaud is a global, publicly traded...

eBooks

What’s The ROI Of Advocate Marketing?

Learn how to measure and track the value of advocate marketing—and prove to your entire company that it’s worth the...

Videos

What Is Advocate Marketing (And Why Do You Need It)?

The struggle to connect, engage, and ultimately convert prospective buyers is real. Today's buyers don't trust vendors and are looking...

Videos

How Influitive Works

Your customers love you. So why aren't you building relationships with them? Instead of sending out mass emails, or spamming...

Success Stories

10 Award-Winning Advocate Marketing Success Stories

Marketers at top B2B brands (including Marketo, Cisco, Okta, MuleSoft and InsightSquared) generated incredible results for their business last year, including:...

eBooks

Don’t Think You Have Time For Advocacy?

Learn how advocate marketing software makes customer engagement faster, easier and more effective. Wondering how much time it *really* takes...

Success Stories

How to Scale Customer Relationships the Human Way

Learn how Influitive’s software has transformed customer marketing at Genesys by using gamification to increase customer engagement and consistently grow their advocates.

Success Stories

How to Build Real Customer Relationships in the Digital Age

Businesses that work to build relationships with customers can quickly set themselves apart from the competition. The power of customer...

Webinars

How To Make Time For Advocacy

Every company wants to delight their customers and turn them into vocal brand advocates. But making these dreams a reality...

Advocate Personas, eBooks

Engaging Finance Advocates

Finance professionals are tough nuts to crack. They’re confident, numbers-driven people who won’t give your marketing messages a second glance...

Success Stories

How to Increase B2B Retention in 3 Easy Steps

Behind every successful retention story lies a business adept at the art of engagement. See how Natalie Gullatt used smart technology...

Webinars

The Neuroscience of Advocacy

Is understanding the human brain core to exceptional advocate marketing? You better believe it is! Advocate marketing, at its core,...

eBooks

Account Based Marketing (ABM) and Advocacy

Customer-centric marketing strategies that work better together ABM is seemingly on the minds and lips of B2B marketers as a...

Success Stories

Marketo’s Secret Customer Retention Weapon

How Influitive’s AdvocateHub helps Marketo scale their customer marketing efforts and maintain near-perfect retention rates among their advocates In the...

Webinars

Shut Up And Let Your Customers Do Your Marketing For You

In this webinar, learn how some of the most successful B2B companies in the world are building advocate communities and...

eBooks

Building Your Customer Success Strategy – One Step At A Time

How will you help your customers succeed? Knowing the answer to this question is critical to the growth and sustainability...

Advocate Personas, eBooks

Engaging Marketing Advocates

Marketers have seen (and done) it all. While they respect creative marketing campaigns, they’re also data-driven--meaning clever copy and flashy...

eBooks

Finding Your Referral Technology Match

Find the referral program of your dreams 
According to a recent research survey, 70% of B2B companies that have committed...

Success Stories

How Increased Customer Reviews Landed QuickBase as #1 in Rapid Application

It’s been said that over 70% of the buyer’s journey happens before contact with the vendor. With so much of...

Success Stories

How Influitive Helped Grow Our Community of Advocates by 5,000%

Traditional reference activities are becoming less effective. At HPE Software, we set out to attract our key customers and partners...

Videos

How Not To Ask For A Customer Referral

Asking for customer referrals can be awkward. It’s like asking to be set up on a blind date: you never...

Webinars

Marketing & Customer Success Alignment: The Path To A Better Customer Experience

Customer Success is a greatly misunderstood and underestimated part of a business’ overall customer experience. Without a customer success strategy...

Webinars

Building 1:1 Customer Relationships At Scale With Personalized Video

Modern marketing technology is a two-edged sword. Yes, it’s easier to engage more people than ever before, but there’s a...

Webinars

What Every CMO Needs To Know About Delivering A Better Customer Experience

Technology and social media are changing the way businesses interact with customers. What your customers say online can now determine...

Webinars

Brand Building In The Age Of The Customer Experience

Whether you like it or not, a new version of your brand is emerging on the social web – one...

Webinars

Using Social Data To Enhance The Customer Experience

Not too long ago, gathering customer and social data required a lot of work: surveys, focus groups and customer reviews....

eBooks

The Brand Advocate Persona

Most modern marketers have developed buyer personas to address the needs of key people in the buying process, but what...

Webinars

How To Turn Customer Success And Advocacy Into Retention And Growth

Did you know that customers who are referred by other successful customers have a 37% higher retention rate? In How...

Webinars

How To Cut Through Competitors’ Claims With Customer References And Advocacy

A 2012 Harvard Business Review study found that 60% of a typical buying decision is made before a customer contacts anyone in your organization—meaning,...

eBooks

What You Should Know About B2B Referrals (But Probably Don’t)

It's not enough to ask for referrals once in a while. The most successful B2B companies have a formal program...

Success Stories

5 Ways Brightpearl’s Advocate Community Drives Positive Word Of Mouth

Even if your marketing and sales strategy has a prospect totally bought in, all that hard work can be destroyed...

Webinars

Interview with Chandar Pattabhiram, Group VP Product and Corporate Marketing at Marketo

With the martech universe expanding rapidly, many marketers are beginning to fear that an overwhelming amount of technology and automation...

eBooks

Level Up Your Advocate Marketing Game

Whether you’re just starting out and need help finding your way, or you’re a seasoned pro ready to take your...

Webinars

Understanding the Growing Marketing Technology Universe

Once thought of as merely arts and crafts, marketing has increasingly become a technology-powered discipline: the number of marketing technology...

eBooks

The Little Black Book of B2B Referrals

A how-to guide for taking your customer referral program from desperate and awkward to downright irresistible. In business (and in...

eBooks

Engaging IT Advocates

Gaining buy-in from Information Technology (IT) professionals is critical to growing and maintaining your customer base. However, getting the attention...

eBooks

The CMO’s Guide To Next Gen Brand Building

You don't control your brand anymore. Your customers do. 89% of marketers say they expect to compete primarily on the...

Success Stories

How Hootsuite’s Advocate Program Grew 7X In Under A Year

With millions of users and more than 1700 enterprise customers, Hootsuite is one of the world’s most beloved social media...

Videos

Old Marketing vs. New Marketing

Sick and tired of chasing after customers to get testimonials and reviews? Struggling to get the results you want to...

eBooks

Engaging Educator Advocates

Gaining buy-in from educators is critical to growing and maintaining your customer base. However, getting the attention of these dedicated...

eBooks

Engaging Project Manager and Consultant Advocates

Gaining buy-in from project managers and consultants is critical to growing and maintaining your customer base. However, getting the attention...

Webinars

Customer Marketing Benchmark Study

84% of marketers think customer marketing is going to become more important over the next year. When it costs 5X...

eBooks

The Value of Advocate Marketing

Advocates can help B2B companies scale outreach during what is often a long, complex buying cycle involving multiple stakeholders. Through...

eBooks

Customer Success and Marketing Alignment

Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to...

Success Stories

Transforming HP Software’s Customer Experience With Advocacy

When you are one of the largest software vendors on the globe with thousands of employees and tens of thousands...

Webinars

Ask Me Anything: Bill Macaitis, CMO Of Slack

If you haven’t heard of team communication platform Slack—which has been called the fastest-growing enterprise software product in history—you’ve probably...

Webinars

Create A High-Performance Culture With Gamification

4 strategies and gamificiation examples for aligning sales, marketing and customer success to score more wins Most companies have already...

eBooks

Engaging Executive Advocates

Gaining buy-in from executives is critical to growing and maintaining your customer base. However, getting the attention of these notoriously...

eBooks

Online Communities: Driving Revenue Or Becoming Dead Zones?

When it comes to meeting marketers' expectations, communities have a long way to go. While two thirds of B2B marketers...

eBooks

Engaging Developer Advocates

Gaining buy-in from developer advocates is critical to growing and maintaining your customer base and creating a developer community. However, getting...

eBooks

The Impact Of Advocate Marketing On Product Reviews

Product review website G2 Crowd analyzed the behavior of hundreds of thousands of site visitors and reviewers, comparing the performance...

Success Stories

10 Award-Winning Advocate Marketing Success Stories 2015

Learn from the best of the best. The cream of the crop. This new eBook features advocate marketing success stories...

eBooks

The CMO’s Guide To The Next Gen Customer Experience

Insights on the Future of Business from Advocamp 2015 Advocamp 2015 included 20+ presentations from some of the most innovative...

eBooks

Engaging Sales Advocates

Gaining buy-in from sales professionals is critical to growing and maintaining your customer base. However, getting the attention of these...

eBooks

Engaging HR Advocates

Gaining buy-in from Human Resources (HR) professionals is critical to growing and maintaining your customer base. However, getting the attention...

eBooks

Influencers vs. Advocates: What’s the Difference?

With so many information resources at their disposal, buyers are in a state of content shock and they're increasingly turning...

eBooks

The Community Marketer’s Manifesto

Join the Community Marketing Revolution Communities can connect people who share the same interests and concerns. They can help customers...

Success Stories

Mitel’s First Class Advocate Marketing Program Blueprint

 How does a company that powers over 2 billion business connections every day, and has thousands of customers spread across...

Webinars

The Advocate Marketing Playbook

Based on the new comprehensive advocate marketing strategy guide for senior marketers, The Advocate Marketing Playbook, B2B sales and marketing...

Webinars

Online Communities: Revenue Drivers or Dead Zones?

New benchmark research conducted by marketing advisory firm Demand Metric finds that while two thirds of B2B marketers say they...

Webinars

Inspiring Customer Success At HP Software

Join Jerry Rackley, Chief Analyst at Demand Metric, as he discusses the benefits of implementing an advocacy program with Chris...

eBooks

Influitive Exposed

WHAT ARE WE 'EXPOSING' EXACTLY? Influitive Exposed is an intimate look at how we've mobilized thousands of customer, employee and...

eBooks

Boost Event ROI With The Help Of Your Advocates

While investments in other traditional marketing activities are dwindling, events still make up more than one third of the average...

eBooks

Customer Marketing Benchmark Research

New, original Customer Marketing Benchmark Research Traditionally seen as a "backwater" role, customer marketing is becoming increasingly important now that...

Webinars

Boost Event ROI With The Help Of Your Advocates

While investments in other traditional marketing activities are dwindling, events still make up more than one third of the average...

Success Stories

How ReadyTalk Shortened Their Sales Cycle By Putting Customers In The Driver’s Seat

When you're a privately-funded, bootstrapped company, it's tough to stand out. Since the company's founding in 2001, ReadyTalk has differentiated itself...

eBooks

The B2B Marketer’s Field Guide To Customer Engagement

Leverage customer engagement and advocacy to drive brand, demand and profitable growth Customer engagement begins the moment a buyer spots...

eBooks

Grow Your Customer Base: Cut Your Customer Reference Program

Make the grass greener on your side Traditional customer reference programs are self-serving, biased and come way too late in...

eBooks

The No Fuss Recipe for Hot Referral Leads

Get your revenue cooking with the ultimate customer referral program! You can follow this recipe book to the letter, or...

eBooks

The Advocate Marketing Playbook

Your blueprint for advocate marketing success The Advocate Marketing Playbook, created by TOPO and Influitive, provides marketers with a blueprint...

Success Stories

How DocuSign’s Advocates Influenced Over $3 Million In Sales Pipeline

Since December 2012, DocuSign’s advocate marketing program has evolved from an engagement strategy into a revenue engine, influencing more than...

eBooks

Beyond NPS®: Identifying Advocates And Inviting Them To Take Action

You have their NPS® score...now what? Measuring your customers' happiness with NPS® surveys is great place to start, but unfortunately...

Webinars

How to Lose a Customer in 10 Days

It can take months and even years to build a good relationship with your customers, but on any given day,...

Webinars

Can The Actions Of A Single Advocate Create A Storm Of Customer Success?

Dan Steinman, Chief Customer Officer at Gainsight, and Chris Newton, VP Business Development at Influitive, will share actionable insights and...

Webinars

Boost Your Dreamforce ROI with Product Reviews from Your Users and Advocates

Dreamforce is always awash in smartphones and tablets displaying your “stars” and you can’t afford to make a weak showing....

Webinars

7 Ways To Turbocharge Lead Nurturing Programs with Advocate-Generated Content

Everyone knows content is king. Content drives top-of-the-funnel lead flow and is the heart of every nurturing program that moves...

Webinars

Create Predictable, Scalable Sales Revenue

In this webinar, Aaron Ross reveals how advocacy can turn your business into a sales machine. Speakers: Aaron Ross, Author...

Webinars

At The Intersection Of Influence & Advocacy

Watch this on demand webinar to learn B2B marketing strategies that blend the traditional authority of influencers like bloggers and...

Webinars

Contagious: Why Things Catch On With Jonah Berger

Watch this on demand webinar to learn how to use social influence to spread ideas and create viral traction for...

Webinars

How Advocate Marketing Drives Lead-to-Revenue Management

Watch this on demand webinar to learn how mobilizing advocates can boost performance at every stage of the lead-to-revenue process:...

Webinars

6 Tips to Mobilizing Brand Super Fans

Loyalty and satisfaction are important, but truthfully, it’s old news. You need to start tapping into the enthusiasm and passion...

Let us help you.

Talk with us today to learn how you can transform your advocate community strategy.