B2B Marketing Exchange
Feb 19, 2018 to Feb 21, 2018 - Fairmont Princess, Scottsdale, AZ

A must-attend conference for modern performance and content marketers managing the complex sales cycles and group buying realities common in B2B industries.

The #B2BMX agenda is designed to meet the needs of B2B brands looking to differentiate and engage buyers in a more intimate and relevant way. A variety of different tracks and learning opportunities are available…so everyone from the CMO to the VP of Content, Head of Demand Gen and Sales Territory Leader can get value from our sessions. Bring your entire team to get the most value out of all the track sessions, or just hop from room to room. You can customize your agenda based on your unique goals and needs.

Throughout the conference:

  • Experience in depth workshops
  • Meet the B2BMXperts
  • See the latest and greatest tools in B2B marketing
  • Connect with FINNY winners
  • Participate in diverse session formats
  • Enjoy killer events and a 5-star resort
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Customer Success + Marketing: How to Team Up to Boost Advocacy
Feb 22, 2018 to Feb 22, 2018

Advocacy isn’t an accident. You can operationalize processes to consistently convert successful customers into engaged advocates, creating meaningful gains in core metrics from NPS to CSAT to pipeline and expansion dollars and much more.

In this webinar, you’ll get real-world cross-functional plays that will help you reach out to customers at key moments in the life cycle for advocacy actions like contributions to case studies, webinars, videos, online reviews, and other valuable assets.

Join Howard Tarnoff (Founder & Managing Director of Customer Success LLC) and Carlos Gonzalez (Vice President of Customer Success Operations at Ceridian) as they reveal the advocacy playbooks they used to:

  • Close deals faster and drive up margins
  • Reduce burdens on Support through a thriving community
  • Reduce time-to-value and increase “stickiness”
  • Mobilize successful customers to advocacy actions
  • And much more
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Advochat: How To Leverage Customer Advocacy To Enhance Product Marketing
Feb 23, 2018

Take the guesswork out of launching a new product with the help of your customer advocates.

Join this action-oriented webinar featuring Ray Lau, Customer Advocacy Marketing Manager at PowerDMS, and co-hosted by Frank Del Pinto, Director of Product Marketing at Influitive, to learn how to incorporate advocate feedback into your product development process for better, faster feature releases.

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Gainsight Pulse 2018
Apr 10, 2018 to Apr 11, 2018

Gainsight Pulse is the biggest event in Customer Success.

If you work in any post-sales or customer-facing role, you simply can’t afford to miss the definitive global networking and learning conference in Customer Success.

  • Deep Learning

You don’t need another session trying to convince you Customer Success is worth the investment. You need hands-on networking, cutting-edge best practices, and the most recent data on trends, tactics, and forecasts.

  • Elite Speakers

Get more from your conference than a TED Talk. Our speakers are experienced, knowledgeable, and committed to bringing you engaging, informed perspectives you can’t get in a YouTube video.

  • Smart Networking

This is a promise: there’s no other event on the planet where you’ll have the chance to network with more than 5,000 Customer Success professionals. We’ve got a plan to help you make lasting connections without being overwhelmed.

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