Influitive Live On-Demand

Influitive Live was a virtual event for Marketing, CS and CX pros that took place August 5-6, 2020. Below is one of our featured sessions.

Who Owns the Customer?

In this digital age of the customer, a lot of chief executives claim they own the customer relationship. Is it the leader of Marketing, Sales, CS, or Experience that has ultimate control? Or are they all now taking cues from the rising Chief Customer Officer?

In this fireside chat, our executive panel will discuss and debate this burning question. The answer may surprise you, and make you rethink how your organization evolves around and engages customers. You don’t want to miss it.


Would you like to speak with an expert?