On December 8, Influitive’s resident advocacy expert, Nadia Hogg, explained how to deliver a sensational advocacy program—one your customers and CMO will love.
Watch the video to learn:
- Why some advocacy programs fail and what you can do to avoid this
- How to align your program with your advocates’ needs—so your program actually works
- How to decide what form your program will take (platforms, recognition, activities)
- Ideas for consistently keeping advocates engaged for program longevity
- How to make advocacy work for your company and career