Our Guest Speaker:

Olga Zavrazhnova
Developer Advocacy Manager

Rob Ayre
Senior Customer Marketing Manager


Date: August 30, 2023 at 11:00 AM ET/8:00 AM PT
Duration: 60 minutes

Session Overview

From forums to social media, your customers are engaging online with your brand and their peers, and some of them will be raving about you. So how do you meet customers where they are, while providing them a personalized, valuable and rewarding experience? 

InterSystems, an innovative data solutions provider, has integrated its Global Masters advocacy program throughout their developer ecosystem to recognize and reward them for actions they complete within it. 

Join us and InterSystems’ Developer Advocacy Manager, Olga Zavrazhnova, for a fireside chat about how you can leverage integrations and APIs to help put your advocacy program at the heart of your customer ecosystem. 

We’ll also cover:

  • How to choose the right milestones and actions to recognize and reward your customers
  • The ways Global Masters has evolved since launching 6 years ago
  • How to measure the impact of your advocacy program

P.S., we’ll have time for Q&A, so bring your questions for Olga!