10 Years of Excellence in AdvocacyCustomer MarketingCommunityLoyaltyEmployee Advocacy

A Legacy of Winners 10 Years in the Making

Here are just a few of the amazing customer-first organizations that have won a BAMM!E for groundbreaking advocacy and community programs!

What are the Bammies?

The BAMMIES recognize the incredible achievements being made by forward-thinking customer-centric leaders who put customers at the heart of their organizations.

The BAMMIE winners and finalists recognize that buyers are tuning out marketing and sales messages and are instead leveraging knowledgeable peers to make purchasing decisions. Instead of doubling down on traditional “control the message” marketing campaigns, these innovators are instead turning to their advocates to drive brand, demand and revenue by creating communities for them to engage with. Their incredible campaigns capture the enthusiasm of their customers, partners, employees, and fans, and turn that into a powerful force for igniting business growth.

Held annually, the BAMMIES are produced and presented by Influitive.

Why Apply? What’s in it for you?

Here are just a few reasons why you should apply for a BAMMIE award:

Recognition and Prestige

Winning a BAMM!E will demonstrate to your peers, industry leaders, and potential clients that you are at the forefront of B2B customer-led marketing and advocacy. Afterall, the BAMMIE Awards are the oldest and most prestigious program for those focused on customer and employee advocacy. 

Showcasing Innovation

By participating, you have the opportunity to showcase your unique and creative approaches to engaging with advocates and leveraging their enthusiasm for business growth. This can be a powerful way to differentiate your brand and gain industry recognition.

Inspiration and Learning

Even if you don’t win, you’ll gain insights from the strategies and campaigns of other finalists and winners. This exposure to industry best practices can inspire you to continuously improve and innovate your advocacy efforts.

Public Timeline

Sept 28 Nominations Open
Oct 27 Nominations Closed
Dec 4 Finalists Announced
Dec 14 Winners Ceremony

2023 Categories

Best Program Impact on Acquisition Influitive Logo
Best Program Impact on Growth Influitive Logo
Best Program Impact on Retention Influitive Logo
Best Emerging Program Influitive Logo
People’s Choice: Most Passionate Community Influitive Logo
Program of the Year (SMB, Mid-Market, Enterprise) Influitive Logo
Program Manager of the Year Influitive Logo
Best Branded Hub Influitive Logo
Best Customer Story Program Influitive Logo
Program of the Year PostBeyond Logo
Program Manager of the Year PostBeyond Logo
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Best Emerging Program

The winner of this award will go to an advocate program that has effectively developed and executed its program strategy and has seen remarkable results right out the gate. This award is open to those who launched their advocate program on or after January 1, 2023.

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Best Program Impact on Growth

The winner will have demonstrated the impact that their program has made on customer or product growth and the successful execution of one or more of the following use cases: Cross-sell and upsell, Product Feedback and Adoption, Event Participation.

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Best Program Impact on Retention

The winner of this award will have demonstrated the impact that their program has made on customer retention and the successful execution of one or more of the following use cases: Training and Education, Community Participation, Peer Networking, Profile Data Collection and Feedback, Peer Support.

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Best Emerging Program

The winner of this award will go to an advocate program that has effectively developed and executed its program strategy and has seen remarkable results right out the gate. This award is open to those who launched their advocate program on or after January 1, 2023.

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People’s Choice: Most Passionate Community

The Most Passionate Community award celebrates programs that have cultivated a community of raving fans who will sing your praises from the rooftops and have taken on inspiring acts of advocacy. The winner of this award will be decided by a popular vote that will take place in your advocate community.

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Influitive Program of the Year (SMB, Mid-Market, Enterprise)

The Program of the Year award celebrates the best overall advocate marketing strategy, tactics and results. We’re looking for a program that has delivered measurable value through inspiring and flawless execution.

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Influitive Program Manager of the Year

The winner will have served as an agent of change in their organization, rallying others to embrace the power of advocacy and community. They are a driving force behind their program, who demonstrate an understanding of how advocacy can benefit the business and the leadership necessary to bring their vision to life.

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Best Branded Hub

Your hub and program can echo your company's brand or amplify your program's own unique identity and help convey an overarching narrative. You have taken all goals and stakeholders into account and developed thoughtful, creative, and unique branding. The recipient of this award will showcase how they infused their brand values, personality, and identity throughout their advocate community by showcasing their core business values, overall structure, content and visuals. This is not JUST the prettiest hub award. We want to see how you have embodied your organization's brand through your hub.

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Best Customer Story Program

The winner of this award will have showcased how customer stories have played a vital part in their marketing and sales efforts. From recruiting top customers to innovative formats, we’re looking for companies that built incredible social proof.

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PostBeyond Program of the Year

The Program of the Year award celebrates the best overall employee advocacy marketing strategy, tactics and results. We’re looking for a program that has delivered measurable value in thought leadership, social selling and/or recruitment.

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PostBeyond Program Manager of the Year

The winner will have served as an agent of change in their organization, rallying others to embrace the power of advocacy and social media. They are a driving force behind their program, who demonstrate an understanding of how employee advocacy can benefit the business and the leadership necessary to bring their vision to life.

FAQ

What are the Bammies?
The BAMMIE Awards are designed to recognize the amazing achievements that are being made by forward-thinking B2B leaders across the globe who put fans, advocates and evangelists at the heart of their organization.
Is there a fee to submit an entry?
There is no fee to submit a BAMMIE application. All you need to do is spend the time 
to put together your entry and submit it to the correct category in Influitive VIP – where 
the BAMMIE applications are available (if you don’t have an account, please contact 
your Influitive CSM).
Who can enter?

Advocacy doesn’t start and stop with the marketing department. We encourage any individual who has demonstrated results from their customer-centric initiatives to submit for a BAMMIE award. You must be an Influitive and PostBeyond customer to apply. 

How do I enter the 2023 BAMMIE Awards?
Submissions for the 2023 BAMMIE Awards will take place within Influitive VIP from now until October 27th, 2023. If you do not have an account, please contact your Influitive CSM.
Where and when will the Awards Ceremony take place?
The 2023 BAMMIE Awards virtual ceremony will take place live on December 14, 2023.
Can I enter more than one category?
Of course! In fact, we encourage you to submit in multiple categories! However, you will have to make a separate submission for each category. A small price to pay for fame and glory. Please note that no single company will be selected as a finalist or winner in more than three categories.
Can I enter an older campaign that started two years ago?
We would prefer your entries to programs or campaigns to have a majority of their work or results within the last 12 months (ideally within the year 2023).
What makes a winning entry?
This really depends on the answers, the category, and the competition.

In general, our judging panel gives preference to submissions that are able to show measurable and strong results. Media assets (eg. screenshots, images, video explanations etc.) also help tell a story if it is applicable.

Also, please note, shorter entries may sometimes be more effective than longer ones especially if you’re able to distill the important facts clearly.