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Millions of advocates.
Hundreds of programs.
Eighteen winners.





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Got Fans?

If you’ve got advocates – and aren’t afraid to give them a voice in your organization – it’s time you got recognized for your efforts! The Influitive & PostBeyond BAMMIE Awards bestow the highest honor on B2B and B2C companies, large and small, that are taking the future by force and mobilizing both customer and employee advocates at scale in a smart, engaging, intuitive, powerful, and effective way.

In 2022, awards were given across 14 key categories that are designed to recognize creative excellence, innovation, and results in customer advocacy, marketing, and community.

Championing the Best in Customer Marketing & Advocacy, Employee Advocacy and Community!

The Best Advocate Marketing Awards (BAMMIES for short) are designed to recognize the amazing achievements that are being made by forward-thinking B2B customer-centric leaders across the globe that put customers at the heart of their organizations.

The BAMMIES nominees and winners recognize that B2B buyers are tuning out marketing and sales messages and are instead leveraging knowledgeable peers to make purchase decisions. Instead of doubling down on traditional ‘control the message’ marketing campaigns, these innovators are instead turning to their advocates to drive brand, demand and revenue by creating communities for them to engage with. Their incredible advocate marketing campaigns capture the enthusiasm of their customers, partners, employees, and fans, and turn that into a powerful force for igniting business growth.

Held annually, the BAMMIES showcase the most innovative advocate communities and employee advocacy programs, and serve as a source of inspiration for all who work in the ever-changing world of B2B Marketing, CS, Product, Social Media, and Sales.

The BAMMIES are produced by Influitive.

Influitive BAMMIE eBook 2021 - Cover

Learn from our newest winners

Read all about the 16 award-winning programs from brands like Cisco, Genesys, VMware and many more.