5 Referral Program Ideas for Driving More B2B Leads
Do you feel awkward asking customers for referrals? You shouldn’t. According to Eksperten, 91% of satisfied customers say they’d give referrals. Yet, on average, only 29% of customers do. Why? It’s likely because you haven’t asked them. Or, at least, not in the right...
6 Ways Infusing Customers Into Our Account-Based Marketing Campaigns Drove $300K in Sales
Account-based marketing (ABM) is one of the hottest marketing trends of 2017. According to SiriusDecisions, 58% of B2B companies planned to invest in ABM technology or services last year. However, many companies only use traditional tactics, like retargeted ads and...