As the world’s entering economic uncertainty, more and more marketing leaders are looking to recession-proof their strategies.
The first – and most critical – step to recession-proofing your marketing is to focus on existing customers. Not only do existing customers drive 80% of a company’s revenue (Forrester), but just a 5% increase in customer retention can boost profitability by 25% to 95%.
That’s why more brands are working to become customer-obsessed and, in turn, drive customer advocacy growth. The go-to solution to help drive that goal is Influitive.
We’re excited to announce that G2 has named Influitive a leader in customer advocacy in its 2022 Fall Grid Report. This now marks 19 consecutive quarters where G2 recognized Influitive as the leader in customer advocacy.
In addition, G2 also named PostBeyond by Influitive the leader in employee advocacy. This is now PostBeyond’s 8th consecutive quarter holding this position.
G2’s 2022 Fall Grid® Report recognized Influitive in the following areas:
- Leader for Customer Advocacy
- Leader for Online Community Management
- Leader for Enterprise Online Community Management
- Leader for Mid-Market Customer Advocacy
- Leader for Mid-Market Online Community Management
Here’s what our customers are saying about Influitive on G2: