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Influitive’s 2023 Customer Marketing & Advocacy Year-in-Review

Influitive’s 2023 Customer Marketing & Advocacy Year-in-Review

by Influitive | Dec 20, 2023 | Customer Advocacy, Customer Engagement

2023 has been a year of stability for customer marketing and advocacy professionals. This was evident within the data captured in our 2023 State of Brand Advocacy report: 95% of respondents said the percentage of their customer advocates increased or held steady...
Ask Ari: The Fine Art of Prioritization and Annual Planning in Customer Marketing and Advocacy

Ask Ari: The Fine Art of Prioritization and Annual Planning in Customer Marketing and Advocacy

by Influitive | Dec 14, 2023 | Customer Advocacy

Setting clear priorities is one of the most important – yet often overlooked – skills for driving productivity and impact, both on a personal level and for organizations as a whole. Without the ability to strategically filter efforts based on importance...
Ask Ari: Why References are the Secret Sauce to Closing Deals

Ask Ari: Why References are the Secret Sauce to Closing Deals

by Influitive | Dec 13, 2023 | Customer Advocacy, Customer References

There is nothing more valuable than an advocate who helps bring in new deals, expedite deals in pipe, and close existing deals. What your customers say about you when you’re not in the room is what makes or breaks high growth businesses. We all know that references...
Ask Ari: Getting Customers to Leave Refreshed and Thoughtful Reviews

Ask Ari: Getting Customers to Leave Refreshed and Thoughtful Reviews

by Influitive | Dec 11, 2023 | Customer Advocacy, User Reviews

As someone who has spent over a decade in customer advocacy, reviews are my absolute jam. They offer invaluable insights into product-market fit, customer sentiment, and areas for improvement. Simply put, reviews make products and companies better. But getting reviews...
The Future of Customer Engagement is Here: Introducing the Next-Gen Influitive Platform

The Future of Customer Engagement is Here: Introducing the Next-Gen Influitive Platform

by Influitive | Oct 26, 2023 | Customer Advocacy, Customer Engagement

Expectations for better customer experiences and engagement continue to rapidly evolve, and companies need to keep up.  After two years of intensive research, development, and testing, we are proud to unveil a platform that performs 10x faster, is sleeker, more...
Why Influitive is the Only Way to Source, Manage, and Reward Customer References at Scale

Why Influitive is the Only Way to Source, Manage, and Reward Customer References at Scale

by Influitive | Oct 26, 2023 | Customer Advocacy, Reference Managers

One of the most effective ways to demonstrate the practicality, efficiency, and reliability of a product or service is through customer references. However, managing customer references can be quite challenging as the process involves navigating through different...
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