Influitive Resources


SiriusDecisions Webinar: Making the Case for a Customer Community

B2B customers have been trained by their consumer experiences to expect authenticity, accountability and adaptability in the companies with which...


How to Build a Customer-Powered Enterprise: Ask the Community Experts

Creating a thriving digital community that provides exceptional value to both your business and its customers can feel impossible, but...


SiriusDecisions Research Brief: Introducing the Customer Advocacy Model

Customer advocacy is quickly becoming an essential component of any modern marketing strategy. As an increasing number of B2B buyers...


Customer-Powered Webinar: How to create meaningful touchpoints with your customers

Is your CS team struggling to prioritize their time between onboarding customers, nurturing them to be successful, and targeting them...


Customer-Powered Webinar: How to communicate with brand champions & collect product insights

Trying to collect product insights from your users but finding 1:1 email outreach time consuming and exhaustive email surveys are...


Advochat: Learn How Staples Runs An Award-Winning Advocate Marketing Program

Staples has been running their customer community, The InsidersNetwork, for over 3 years now. They've seen exceptional growth and engagement...


How Customer-Powered Marketing Simplifies the Buyer Journey

Increase product awareness and accelerate sales lead by transforming your marketing team into a customer-powered team. We’ve compiled a variety...


9 Award-Winning Customer Advocacy Success Stories

 Our annual BAMMIES eBook has been read by 1,986+ savvy B2B marketers and business leaders. In this year’s edition, advocacy...


Advochat: From Customer Centricity to Customer-Powered: Scaling your Advocacy Program

We know it’s no longer enough to be customer-centric; you need to be customer-powered to really be successful. ADP knows...

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