Improving customer engagement and increasing customer advocacy is top-of-mind for executives. However, ad hoc strategies and a marketing culture overly focused on net-new acquisition continue to deliver missed opportunities for customer advocacy program growth and business success.
Influitive and Forrester have conducted a research study to better understand the current state, challenges and opportunities surrounding customer advocacy programs. The report will be available soon but you can get a sneak preview in our new infographic, Boost Your B2B Business With Customer Advocacy Programs.
Download to learn why now is the right time for brands to get serious about their customer advocacy strategies. In fact, 95% of martech decisions makers said they need a formal customer advocacy program now more than ever.
P.S., Be first to access the full report by joining our waitlist.