What is Advocate Marketing Software?
Advocate marketing software helps advocate marketers manage and organize their advocate marketing program. These applications are often integrated with customer databases and automated solutions such as email software and nurturing programs. These programs are designed to reduce the marketer’s involvement in manual tasks and boost engagement with customers and other advocates.
Why Is Advocate Marketing Software Important?
Advocate marketing software helps marketers streamline some of the routine responsibilities involved in running an advocate marketing program, such as requesting advocates to engage in tasks and tracking their performance. Advocate marketing software that manages and tracks advocacy activities and results can help scale the efforts to engage more of the right advocates for the right opportunities. Overall, the ability to leverage software so your advocate marketers can prioritize their advocate engagement is vital to success.
Related Terms: Advocate Marketing Program, Asks, Challenges
Related Resources: B2B Advocate Marketing Software