by Influitive | Oct 26, 2023 | Community Managers, Uncategorized
Today’s customers desire two things: a sense of individuality and a consistent message. A whopping 76% of customers expect synchronized interactions across departments. Yet, the same survey found that 54% generally feel like sales, service, and marketing teams...
by Influitive | Oct 17, 2023 | Customer Marketers, Customer Marketing
Many companies today underestimate the immense revenue potential sitting right below the surface – their ability to dramatically expand within their existing customer base. Post-COVID, forward-thinking brands are now waking up to the profitability their bases...
by Influitive | Oct 10, 2023 | Customer Marketers, Customer Marketing
Buyers now spend most of their research time online, checking review sites and having back-channel conversations. This means brands must focus more than ever on customer relationships and advocacy. Earlier this year, I had the privilege of presenting at the ON24...
by Influitive | Sep 28, 2023 | Customer Engagement, Developer Relations
In our ever-evolving digital landscape, businesses are constantly seeking novel ways to connect with their customers, enhance their experience, and foster long-lasting relationships. One such approach is the implementation of customer programs that encompass various...
by Influitive | Sep 25, 2023
10 Years of Excellence in AdvocacyCustomer MarketingCommunityLoyaltyEmployee Advocacy A Legacy of Winners 10 Years in the Making Here are just a few of the amazing customer-first organizations that have won a BAMM!E for groundbreaking advocacy and community programs!...