Success Stories Archives - Page 3 of 13

How to Develop the User-Generated Content (UGC) Your Brand Desperately Needs

by Influitive | Dec 27, 2016 | Content Marketing, Customer Marketers, Success Stories, User Reviews

This post was originally published as a chapter in our eBook, Inspiring Customers to Create Content for You: A Marketer’s Guide. If you’re already finding success with advocate-created content, you may not see the point in encouraging your advocates to write comments,...

A Highly-Effective (But Very Underrated) B2B Content Marketing Strategy: Advocate-Driven Storytelling

by Influitive | Dec 7, 2016 | Content Marketing, Marketing Leaders, Success Stories

This post was originally published as a chapter in our eBook, Inspiring Customers to Create Content for You: A Marketer’s Guide. Content teams need to stop making all of their content in a vacuum. Creating all of your content yourself is a huge time and resource...

MongoDB Turned Their Customers Into One Of Their Most Effective Content Marketing Tools—And Drove 50,000 Website Visits In A Few Months

by Influitive | Nov 30, 2016 | Content Marketing, Success Stories

Developers are notoriously wary of traditional marketing tactics. Instead, they turn to their community of peers for technical advice and product recommendations. This makes producing content that resonates with developers tough. Just ask Meghan Gill, Director of...

Why Every Brand Should Want An Advocate-Driven Content Marketing Strategy

by Influitive | Nov 21, 2016 | Advocate Marketing 101, Content Marketing, Customer Marketers, Marketing Leaders, Success Stories

This post was originally published in our eBook, Inspiring Customers to Create Content for You: A Marketer’s Guide. The value of an advocate-driven content marketing strategy Many brands’ content strategies are heavily based on their value props and product features....

How Namely Built A Passionate Community Of Advocates—And Saw Revenue Skyrocket

by Influitive | Sep 8, 2016 | Community Managers, Customer Marketers, Customer References, Marketing Leaders, Pipeline & Revenue Growth, Reference Managers, Success Stories

In the beginning of 2015, Namely, a HR, payroll, and benefits software company, had plenty of passionate customers…but no way to reach out to all of them. Amy Rosenberg, Namely’s Community Marketing Manager, had only a handful of customers to turn to when sales or...

Do You Know What Your PR Is Worth?

by Influitive | Jul 25, 2016 | Brand Awareness, Marketing Leaders, Success Stories

In business, the perfect balance of efficiency, hard data, and quantifiable ROI is what drives success. Obtaining each element of this trifecta, however, has been difficult for PR experts. Our projects are often full of red tape and middlemen, our data is usually more...

How to Develop the User-Generated Content (UGC) Your Brand Desperately Needs

A Highly-Effective (But Very Underrated) B2B Content Marketing Strategy: Advocate-Driven Storytelling

MongoDB Turned Their Customers Into One Of Their Most Effective Content Marketing Tools—And Drove 50,000 Website Visits In A Few Months

Why Every Brand Should Want An Advocate-Driven Content Marketing Strategy

How Namely Built A Passionate Community Of Advocates—And Saw Revenue Skyrocket

Do You Know What Your PR Is Worth?

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