Five Reasons to Use Your Customer Advocacy Platform as a Prospecting Engine
Why can’t a customer advocacy platform be used to drive engagement with prospects? That’s what many of our customers have been asking us lately, particularly in light of the global pandemic and their apprehension of trying to drum up new business in the middle of it...
Recent Updates to the Influitive Platform
We’ve been hard at work building new things here at Influitive and we thought it would be good to do a quick review of what we’ve built and what’s been released recently. Let’s jump right in. Custom Profile Fields Personalization is critical for your customers to feel...
Introducing the New Campaign Manager—Your Secret Weapon For Strategic Advocate Marketing Campaigns
If you’re like most advocate marketers, you probably have some pretty lofty goals to hit. You’re expected to source customers for case studies, crank more referrals into the pipeline, and get references for sales by the end of the quarter. To achieve these objectives,...
The Future Of Sales Is Advocacy
The world of sales has changed: sales leaders must create and invest in advocates or risk losing opportunities “Who HATES IT when another human being calls them on the phone?” This was the simple but powerful question the perennial straight shooting (and...