Customer-Powered Marketing: 3 Ways Your Advocates Can Spread the Word & Create Interest
Is your pool of marketing qualified leads drying up? Maybe your blog posts or advertising messages just don’t resonate with your target market anymore. The key to unlocking and resolving such issues is leveraging your happiest customers. But how? Marketing teams can...
How ADP Has Built A Customer-Powered Enterprise (And How You Can, Too!)
ADP is known throughout the world for their human capital management services. In fact, your paycheck might just have ADP’s name on it. In recent years, the way customers learn about ADP’s services has changed. They now conduct extensive research online and seek...
4 Steps To Sourcing Customers For Amazing User-Generated Content
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5 Hacks From Sujan Patel That Will Help You Rise Above The Sea Of Content Mediocrity
Here’s the major problem with today’s content marketing landscape: most of the time, people who write content are totally out of touch with the people who actually read the content. That is why Sujan Patel is a total breath of fresh air. He’s not afraid to get his...