by Influitive | May 15, 2019 | Community, Community Managers, Customer-Powered Enterprise, Q&A
You may have heard of customer advocacy and see it as a function belonging solely to Marketing, when in fact, its results can be used to bolster other departments like Customer Success, Sales and Product Development. A well-managed customer advocate community can be...
by Influitive | May 1, 2019 | Advocate Marketing 101, Community, Community Managers, Customer Marketers, Customer-Powered Enterprise, Q&A
According to Forrester, we are in the age of the customer, in which buyers, empowered by technology and social media, possess control of their own journeys. To avoid getting left behind, companies need to embrace this shift by looking to their customers for insights...
by Influitive | May 30, 2018 | Success Stories
Download Now In a world where technology is advancing rapidly, and competitors can easily replicate your products, the key to winning and retaining customers is no longer just about having the best software. The real differentiator today is customer experience—and the...